The ad slot above the results, and the #1 ranking below it — both pointing to you. Paid search turns on this week. SEO compounds for months. Together you own the click, whether they trust the ads or scroll straight past them. One company per market.
Built by Juan Reyes (LinkedIn) — 17 years SEO/PPC, ex-Vensure. We will not sign your direct competitor. Prefer a call? Book a discovery call →
Paid search turns on this week. SEO compounds for years. See what each one is worth to you — pick your industry to load typical numbers, then slide to match your own. Then run the free live audit to lock the SEO side to your real site, metro, and competitors.
Set your numbers. We use the real click-through-rate curve by Google position to show the booked jobs you miss by not sitting at #1 — and what closing that gap is worth every month.
Set your paid numbers. We show what your program makes today, what it makes once we cut your cost per lead and cost per deal by 20%, and your net gain after our fee. Your ad spend is yours — never marked up.
These are quick estimates. Want your real, data-locked SEO number — a live Google Lighthouse audit of your site, your metro's actual search volume, your named competitors scored head-to-head, and a 24-month profit projection?
Run the full live audit →One promise, in writing, measured on your own Google Search Console.
No stair-step, no “we got close.” Plus the First Win milestone: at least one agreed money keyword on Google page 1 within 30 days, or your first month’s retainer refunds.
Read the term sheetOne promise that swallows the rest: you don’t pay our management fee until your cost per acquisition is at least 20% below your benchmark. Until then, we run and optimize your campaigns for free. Your ad budget always goes straight to Google — never marked up, never through us.
Until we clear that bar, we build, run, and optimize your campaigns and you pay us nothing to manage them — you only ever fund the ad budget, straight to Google. The day your cost per acquisition lands 20% below benchmark is the day paid search starts paying you back, and the day our fee begins. Measured on real closed-loop CRM data, with takeover-vs-new-campaign rules and closer-continuity safeguards spelled out in the term sheet — so neither side can game it.
Read the term sheetWe never charge more than 30% of the new profit we generate. At your 12-month anniversary we reconcile total fees against the new profit driven into your business; if it ever exceeds the cap, we refund the difference from performance fees — revenue share first, the retainer is the floor. Your ad spend is always your own money, paid straight to Google.
Read the term sheetEvery card below is a real Benefitra client we drove these results for, measured by Google Search Console on the client's own domain. Three of them are before our newest automation engine, the historical baseline of our prior process. The fourth, peo4you.com, is the after, where the new system is now outperforming our own past best work in the hardest vertical we serve. Three client names are anonymized at their request and shown by tier and vertical only. peo4you.com is our in-house property and shown by name. If you are sitting at position 18 today in any of these tiers, the chart further down shows the timeline.
We held this client at position 25 to 30 for 13 months while we built their technical and content foundation, then broke through to page 1 on 2026-02-01. Today, 70% of THIS client's clicks come from queries where the site ranks on page 1 of Google.
67.6% of THIS client's clicks now come from queries where their site ranks on page 1 of Google, on their own domain. Strong volume in a fragmented, less-authoritative category. Real Tier 1 anchor.
279K total clicks across the window. Strongest absolute-volume performer in the prior-engine portfolio. 60% of THIS client's clicks come from page-1 rankings in a high-authority, regulated, professional-services vertical.
This is the proof case for why Tier 4 is so much harder, and why the new engine matters. From February 2025 through February 2026, thirteen straight months, peo4you.com averaged Google search position 39.5. Bottom of page 4. Stuck. In the most regulated, most over-credentialed, most algorithmically-suspicious vertical on the open web. 286K impressions and 773 clicks across the entire window, averaging single-digit clicks per day. That is what employee-benefits SEO looks like without the new system. Then in March 2026 we deployed our new automation engine. The Mar 1 - Apr 14 window: average position climbed to 14.3, with 116K impressions and 316 clicks. The last 16 days (Apr 12 - Apr 28): average position 12.6, 47.1K impressions, 133 clicks. The most recent 7 days (Apr 22 - Apr 28) tightened further: average position 11.8, 22.6K impressions, 51 clicks. And on Apr 28 the property cracked the top 10 for the first time ever, at average position 9.1. Direct A/B in 8-day blocks: Apr 9-16 (avg pos 13.4, 93 clicks, 22.8K impressions) versus Feb 21-28 (avg pos 18.3, 44 clicks, 11.4K impressions). 2x the clicks, 2x the impressions, 5 positions improvement, in roughly six weeks. 9 days after a 3-site duplicate-content penalty hit, the system rebounded the client back to page-2-bordering-page-1 territory. Same engine we are now selling. Same vertical. Same Google.
The pre-engine GSC window (Jan 2025 – Feb 2026, US) is sharper than a single-number summary suggests. The first eight straight months — Feb through Sept 2025 — were a genuine flatline at avg position #59, single-digit clicks per day, the property stuck in the bottom of the SERP. Oct–Nov 2025 (avg #23) was the prior engine compounding before its successor shipped. Impression-weighted across the full 14-month window: avg position 39.5. That's what the BEFORE column in the tier table below measures, roughly the Top 30% slice of this vertical. The hockey-stick March–April 2026 breakout is the visible inflection point of the new engine, distinct from the prior-engine drift — the moment the curve bends decisively. The 9-day post-penalty rebound is proof of system robustness. The PROJECTED column extrapolates that breakout velocity forward, conservatively, to where Tier 4 lands once the engine compounds. Every band below is anchored on real client data.
Source: Google Search Console exports across our portfolio properties. Window: 2024-12 through 2026-04. Total observed: roughly 16 months. Full methodology and raw exports available on the proof page.
The track record above is the measured part. This is the operator-to-operator part.
If you are sitting at position 18 today, this chart is the timeline our process produces in each difficulty tier. The curves are derived from the measured trajectory of our portfolio anchors, not a third-party estimate.
Months on the X-axis. Position on the Y-axis (lower is better). All four curves are projections under our new automation engine, calibrated against peo4you.com's measured Mar-Apr 2026 breakout. The pre-engine baseline (what your trajectory looks like without us) is captured in the "Before our innovative system" column of the table below.
Methodology · updated May 2026. Curves derived from our measured trajectory across five real client properties: a Tier 1 entertainment and weddings anchor + a Tier 1 mobile-marketing anchor, a Tier 2 moving and home services anchor, a Tier 3 law-firm anchor, and peo4you.com (Tier 4, regulated employee benefits). The Tier 4 anchor (peo4you.com) is the only true cold-start: 13-month pre-engine flatline (Feb 2025 - Feb 2026) at average position 39.5. The new automation engine deployed in March 2026 and the visible Mar-Apr 2026 inflection (Mar 1 - Apr 14: avg pos 14.3 across 116K impressions; last 16 days Apr 12 - 28: avg pos 12.6 across 47.1K impressions; last 7 days Apr 22 - 28: avg pos 11.8; Apr 28 cracking the top 10 for the first time at avg position 9.1; plus a 9-day rebound from a 3-site duplicate-content penalty) is the empirical anchor for every projection on the page. Tier 1-3 projections scaled by tier-difficulty coefficient from the Tier 4 cold-start. All multipliers in the table below are measured from a Position 18 baseline (top of page 2). Lower bound of each band = our measured engine velocity. Upper bound = industry-typical timeline when the client provides reduced content/material support. Ranges are deliberately wide. We choose under-claim over over-claim. Full disclosure on /marketing/proof/.
| Tier | Verticals | Pos 18 → Pos 10 | Speed %ile | +6 mo | +12 mo | +18 mo | +24 mo |
|---|---|---|---|---|---|---|---|
| Tier 1 Light |
Mobile and experiential marketing
Event services
Weddings and entertainment
Niche specialty trades
Hyper-local home services
Pool and spa
Pressure washing
Tree services
|
1 to 4 months floor · ceiling |
Top <1% vs typical agency |
Pos 6–8 3–4× traffic 50–150 kws · top 10 15–40 kws · top 5 |
Pos 4–6 6–8× traffic 150–400 kws · top 10 50–120 kws · top 5 |
Pos 3–5 10–14× traffic 300–700 kws · top 10 100–250 kws · top 5 |
Pos 2–4 15–20× traffic 500–1,000 kws · top 10 200–500 kws · top 5 |
| Tier 2 Moderate |
Moving and relocation
Hospitality
Regional retail and e-commerce
Residential cleaning
Pest control
Auto detailing
Residential HVAC
Residential plumbing
Residential roofing
Residential general contractor
Residential concrete
Residential real estate
Landscaping
|
1 to 6 months floor · ceiling |
Top <1% vs typical agency |
Pos 7–9 3–4× traffic 40–100 kws · top 10 10–30 kws · top 5 |
Pos 5–7 5–8× traffic 100–300 kws · top 10 30–100 kws · top 5 |
Pos 3–5 9–12× traffic 250–600 kws · top 10 80–200 kws · top 5 |
Pos 2–4 13–18× traffic 400–900 kws · top 10 150–400 kws · top 5 |
| Tier 3 Heavy |
Legal
Accounting and CPA
Commercial construction
Commercial concrete
Commercial roofing
Commercial HVAC
Commercial plumbing
Commercial cleaning / janitorial
Architecture and engineering
Commercial real estate
Regional B2B services
Specialty consulting
|
2 to 8 months floor · ceiling |
Top <1% vs typical agency |
Pos 8–10 2–3× traffic 30–80 kws · top 10 10–25 kws · top 5 |
Pos 5–7 4–6× traffic 80–200 kws · top 10 25–70 kws · top 5 |
Pos 3–5 7–10× traffic 200–500 kws · top 10 70–150 kws · top 5 |
Pos 2–4 11–15× traffic 400–800 kws · top 10 130–300 kws · top 5 |
| Tier 4 Heavy YMYL |
Insurance and benefits
Healthcare and medical practices
Financial advisory and fintech
Mortgage and lending
Wealth management
Telehealth
|
2 to 12 months floor · ceiling |
Top <1% vs typical agency |
Pos 7–9 4–5× traffic 20–50 kws · top 10 5–15 kws · top 5 |
Pos 5–7 7–10× traffic 50–120 kws · top 10 15–40 kws · top 5 |
Pos 3–5 12–16× traffic 100–250 kws · top 10 35–90 kws · top 5 |
Pos 2–4 18–24× traffic 200–500 kws · top 10 70–180 kws · top 5 |
Pick your industry, type your city. You’ll see the tier we’d put you in, the page-2-to-page-1 speed our engine projects, and — anchored on live SEMrush keyword volumes for your metro — the annual gross profit at every Google rank from 10 to 1. Climbing one rank is real money. See yours.
Editable assumptions for your service area. Annual gross profit at each average Google position across your money keywords.
| Avg position | CTR | Organic clicks / mo | Closed deals / yr | Annual gross profit |
|---|
Math. clicks/mo = universe x CTR (AWR 2024 SERP study). leads/yr = clicks x clicks-to-lead x 12. deals/yr = leads x close rate. profit/yr = deals x profit per deal. Universe basis: explicit-geo SEMrush head x 4 (Whitespark + Local SEO Guide composite). Edit any input above to lock to your numbers.
If a competing agency offers all three, sign with them instead. We've yet to find one that does.
Hit at least five of seven ranking metrics in 90 days, or every retainer paid to date refunds — full, 100%. In writing, in the term sheet.
Total annual fees never exceed 30% of the new profit we drive into your business. Your upside is always at least 70%, by contract.
Territorial exclusivity in writing. Your direct competitor cannot also be our client — not now, not later.
Three things are true on almost every page-2 service-business site we audit. We fix all three.
Operators ship 800-word service pages. Google ranks 2,500-word entity-rich pages. The depth gap is most of the visibility gap.
Ranking organic without Top-3 Local Pack inclusion is half a win. Map clicks beat blue links for "near me" queries every time.
Missing LocalBusiness, Service, FAQ schema. No author entity. No verified business signals. Google reads this as low trust.
Drag three sliders, click your current Google rank, and you have a Year-1 plus Year-2 profit estimate instantly. Then enter your domain. We run a live Lighthouse and on-page SEO audit on your real site and lock the projection to actual data. Every input is editable, every line item is shown. No phone number. No name. Email only if you want the PDF.
Enter your domain and service area. We run a real Google Lighthouse audit and parse your on-page SEO in roughly 25 seconds. Performance and SEO scores from your actual site, with the "after Benefitra" target shown beside each.
Service-area search volumes. Month-by-month profit chart (24 months). Search-position curve from today to month 12. Time-to-page-1 estimate. Receipts table for every dollar and every lead.
Three packages with Year-1 plus Year-2 profit and ROI multiples computed against your numbers. ROI updates as you tune. Book a discovery call when you are ready.
Ballpark math is instant. The full audit takes roughly 25 seconds. No phone number or name required. Email only if you want the PDF report.
Three packages. Core runs one engine — toggle SEO or PPC below. Growth fires both. Total adds full outbound. All come with managed hosting and website management at no extra cost.
First win within 30 days OR first month free.
First qualified lead within 1 month of your agreed page OR that month is free.
First win within 30 days OR first month free.
First win within 30 days OR first month free.
Pricing-lock at signing. Q3 cohort retainer is $2,500/mo for SEO Core. Q4 may adjust as the calculator-driven results bank scales. Lock your rate at signing.
12-month exception available at plus $450/mo premium. No free redesign. Offered only on prospect refusal of the 24-month term.
The three packages above are calibrated for single DMA service businesses. If you run multiple states, a franchise rollout, or a vertical portfolio, the work and the economics are scoped on a call. Same engine, same guarantees, same one slot per subvertical rule. Pricing reflects the surface area, not the tile.
Book a scoping callBook the discovery call. Bring your money keywords. We will run the audit live on the call.
Not ready to talk? Run the free instant SEO + PPC audit — no email required.
One slot per subvertical per service area, we will not sign your direct competitor · 24-month term · 5 of 7 ranking guarantee, miss 3 plus refunds 100%
Juan Reyes · 17 years SEO/PPC, ex-Vensure · running this engine. LinkedIn →